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Auto News |
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| Indias First Coloured Tyres |
 JK Tyre, manufacturer of four wheeler tyres recently unveiled the nations first coloured radials. Developed at JK Tyres facilities, these tyres employ technology which replaces the traditionally used carbon black with silica, an environment friendly material. According to the company, besides being less hazardous environmentally, silica also promises higher fuel efficiency as a result of its lower rolling resistance. These tyres will also have longer life due to advanced compounding technology. They are made from silica based tread compounds. The company says the tyres also offer higher durability as compared to normal radials and offer better resistance against cuts - again thanks to superior compounding technology.
The new radials, to be initially available in a green colour, will be manufactured at the Banmore radial tyre plant of JK Industries. To be launched in a phased manner, they would be immediately available in the major car tyre markets like Delhi, Mumbai, Bangalore, Chennai, Cochin and Pune. |
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| Ford to move Asian Sales & Marketing unit to Bangkok |
 Ford's Asia Pacific Sales & Marketing is to move to Bangkok under executive director John Felice by the fourth quarter of 2002. The Bangkok-based unit will be responsible for the overall marketing and sales strategies for ASEAN, India, China, Japan, Taiwan, South Africa, Australia & New Zealand. Smaller markets with no corporate presence such as Hong Kong, Singapore and Brunei will remain under the supervision of Dearborn-based Direct Market Operations.
Ford is reported to be aware of distinct differences between various Asian countries but wants to move away from nationally tailored advertising campaigns to a more unified, regional approach in order to communicate a more consistent brand message.
Asia Pacific Marketing & Sales will complement and strengthen Bangkok-based Ford ASEAN Operation's marketing efforts and initiatives. John Parker, head of ASEAN Operations, will continue to oversee the entire operation - including marketing and sales - of five affiliate markets: Indonesia, Malaysia, the Philippines, Thailand and Vietnam. (Auto Asia) |
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| Auto LPG gets the Green Signal |
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After a long battle in the courtrooms and certification centres, auto LPG is finally here. The government has finally given permission to oil companies to distribute LPG. However, every gram of this LPG will have to be imported, in an effort not to affect the essential supply of cooking gas. Progressive oil companies like HP have already started distributing the gas, though the immediate prospects for this fuel are not too bright.
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| TVS launches first independent branded service outlet |
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TVS has launched TVS Xpress and Parts, its first independent 'branded service outlet' - retailing franchisee outlet for TVS Xpress service in Coimbatore, Tamil Nadu. This branded service concept for all makes of cars offers complete warranty on all parts, service rendered and a firm commitment on delivery. R. Dinesh, Executive Director, TVS & Sons Ltd., said that the company proposes to have 85 such centres under franchising arrangement in Tamil Nadu. These outlets will cater to the needs of the passenger car segment, with a focus on quick repairs. Of the 85 outlets, which would eventually be networked, three will be owned by the company, including the one in Coimbatore. The spare parts requirement of the service franchisees would be met through TVS Xpress parts franchisees, who would stock genuine spare parts.
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| M & M launches Champion in the three wheeler segment |
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Mahindra & Mahindra ( M&M) has launched its first product, Mahindra Champion, in the three wheeler diesel, six-seater segment. Champion sports a powerful 10.2 bhp water cooled engine and comes with a six month unlimited mileage warranty. The first three wheeler to provide a safety belt for the driver, it also features hydraulic brakes and a robust chassis. Initially launched at Andhra, M&M plans to launch Champion later, in Maharashtra, Uttar Pradesh and other parts of India. Plans are in the pipeline to launch other variants including delivery vans in the 0.75 tonne category.
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